Our "Black Joy" tee is a logo flip of the iconic Tommy Boy Record label imprint (originally designed by Steven Miglio and redesigned by Eric Haze in 1989), which was responsible for the release of some of the most important Hip Hop artists and groups of the 80's and 90's including Afrika Bambaataa, De La Soul, Digital Underground and Naughty By Nature. The graphic is meant to reclaim the joy and brilliance of these artists, their work and their contribution to Black culture, which at various times were overlooked and exploited by the record label.
The "Black Joy" T-shirt is printed on Version Tomorrow blanks which are made from 60% GRS certified recycled cotton and 40% OCS certified organic cotton.
100% of the net proceeds from the sale of the T-shirt will go back to Freedom March NYC and their Freedom Fund.
Available for pre-order now.
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